Marketing

As a Marketing Consultant Layla works on the creation and implementation of an effective marketing campaign for clients. Services include development of Marketing strategy in conjunction with the client, creation of brief for advertising agency / designer, client liaison with designer, creative management & organisation of photoshoot, management of Marketing budget, implementation of Marketing strategy and copy writing.

She has developed and managed Marketing campaigns for the following:

Dublin Fringe Festival 2007 logoDublin Fringe Festival
Including management of full marketing and advertising campaign and copywriting for full Fringe brochure
2006* & 2007
 

Randolf SD_Everybody Loves SylviaRandolf SD | The Company
Everybody Loves Sylvia
 November 2008* 
 

Pan Pan Theatre_Oedipus Loves YouPan Pan Theatre
Oedipus Loves You
November 2008
 

Layla has also worked with the World Cultures marketing team on the advertising and marketing collateral for: 

Dún Laoghaire Rathdown Festival of World Cultures-logoDún Laoghaire Rathdown
Festival of World Cultures
2008*

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* Campaigns were worked on while with Zoetrope PR